Communication and Information Studies

Rijksuniversiteit Groningen

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Deze opleiding

!Deze opleiding communiceert alleen in het Engels.
We tonen daarom de Engelstalige opleidingsinformatie.
CORONA information:

Communication is at the centre of human social action. From everyday family life to communication in organizations, our lives are shaped and organized through communication.

open_in_newstudy website

typeregulier, 180 EC
start1 september
taalvolledig English
opleidingsduur3 jaar voltijd
numerus fixusnee
honoursheeft honours track

Communication plays a crucial role in society. How can people be persuaded to live a healthy life? How can teachers find out what students understand? How can doctors successfully communicate with low-literate patients? These are all questions about Communication design.

In the bachelor programme Communication and Information Studies (CIS) you will learn:

  • to find where communication succeeds or fails
  • to design and implement interventions to improve communication
  • to measure the success of these interventions.

CIS focuses on communication from a language perspective in the broadest sense: CIS is about text, talk, gestures, pictures and digital media.

Communication is not only about products, but also about processes involving people, attitudes and opinions. Therefore, you will receive a multidisciplinary training with elements from linguistics, psychology, sociology and marketing.

CIS is an international degree programme taught in English. You will be part of an international group of students. You will collaborate with students abroad. And you will have guest lecturers from universities outside the Netherlands. The programme also provides the possibility to follow a Dutch Track.


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opbouwDisclaimer: The second and third-year course units shown in the table are subject to change in the event of alterations to the programme.
1e jaar Students get familiar with CIS topics (multimodal communication, persuasive communication, digital communication, intercultural communication), the analytic methods used within CIS and CIS research methodology (qualitative and quantitative). Throughout the year students receive training in English language proficiency (speaking and writing)
Digital Communication
5 EC
Academic Skills 1
5 EC
Persuasive Communication
5 EC
Academic Skills 2
5 EC
Intercultural Communication
5 EC
Language optimization keuzevak
5 EC
Text Analysis I
5 EC
Methodology for CIS: Qualitative Methods
5 EC
Corporate and Marketing Communication 1
5 EC
Conversation Analysis I
5 EC
Methodology for CIS:Quantitative Methods
5 EC
Multimodal Communication
5 EC
2e jaar The programme focusses on the process of communication design: evaluation, intervention and measurement of outcomes in various domains (e.g. pictures in professional communication, design and evaluation, corporate marketing communication).
5 EC
Corporate & Marketing Communication I
5 EC
Design and Evaluation
5 EC
Questionnaire and Interview Design
5 EC
Conversation Analysis II
5 EC
Corporate & Marketing Communication 2
5 EC
Pictures in Professional Communication
5 EC
ASP for Dutch Track
5 EC
Language and Literacy Development keuzevak
5 EC
Webdesign keuzevak
5 EC
Health Communication keuzevak
5 EC
Text Analysis II
5 EC
Social Media
5 EC
Usability keuzevak
5 EC
Statistics II keuzevak
5 EC
3e jaar Students do (semi-) independent research and follow a minor. Students can also choose to do a placement.
30 EC
CIW Case Study
10 EC
CIS BA Thesis and Seminar
10 EC
Corporate & Marketing Communication 3 keuzevak
5 EC
Language and Literacy Development keuzevak
5 EC
Health Communication keuzevak
5 EC
Philosophy of Communication keuzevak
5 EC
Statistics II keuzevak
5 EC
Usability keuzevak
5 EC
Social Media keuzevak
5 EC


specialisatie Dutch track

If you sign up for the Dutch Track you will still be part of the International programme and the majority of your courses will still be in English.

However, the Dutch track provides Dutch speaking students with the opportunity to develop their academic skills in the Dutch language. The track also allows students to prepare themselves for the Dutch language labour market. The Dutch track consists of seven Course Modules and the BA thesis. In these modules students will work with Dutch materials, seminars will be in the Dutch language and exams will also be in Dutch. Lectures and course readings are still in English. Participation in the Dutch Track is noted on the diploma. Courses in the Dutch Track: Pragmatics, Linguistics, Text Analysis 1 & 2, Conversation Analysis 1 & 2, Academic communication (Dutch version), BA thesis.

minor Minor

The fifth semester of your studies is dedicated to your Minor: a coherent set of future-oriented course units. It prepares you for a follow-on Master's degree program or for entering the labour market. You can opt for a Career Minor, a Minor abroad, a University Minor or a Faculty Minor.


taal van onderwijs100% en
onderwijsopzet60% zelfstudie
30% theorie
10% praktijk
case study, literature study, internship, research project, tutorial, lecture, group assignment, group discussion, self evaluation, individual assignment, self study, integration module, project
study guidance
If you have any questions or doubts about your studies, you can always contact the study advisor. He or she knows all the ins and outs of the programme, minors, study abroad and personal planning. Study advisors are impartial and everything that is discussed is treated confidentially. They can also help you find the right institutions and student desks for your problems.
exchange programs
  • Uitwisselingsprogramma - Belgie
    Universiteit van Leuven, Universiteit van Louvain, Universiteit van Bruxelles (Saint Louis)
  • Uitwisselingsprogramma - Duitsland
    Universiteit van Aachen, Universiteit van Marburg
  • Uitwisselingsprogramma - Europa
    Universiteit van Jyvävskylä, Finland, Univeriteit van Rennes II, Frankrijk, Universiteit van Udine, Italië
  • Uitwisselingsprogramma - Spanje
    Universiteit van Autónoma de Barcelona, Universiteit van Complutense van Madrid, Universiteit van Salamanca, Universiteit van Valladolid, Universiteit van Granada
  • Uitwisselingsprogramma - Zweden
    Universiteit van Linkoping, Universiteit van Uppsala
bindend studieadvies
  • minimaal 45 EC in de eerste 12 maanden

You will be offered study advice after first year of study. You can expect a positive result if you have earned more than 45 ECTS credit points (out of a total of 60 ECTS). If you have earned fewer than 45 ECTS and are issued a negative result, you will not be allowed to continue with your degree programme.
You will receive preliminary study advice in December to make sure that you know where you stand. Please contact your study advisor as soon as possible if you have any questions about the BSA system.

N.B. Some degree programmes use a tutoring system; please check with your study advisor.

honours-/excellence program University of Groningen Honours College

The Honours College will give talented, motivated students the chance to be challenged even more by following Honours programmes and taking part in numerous other activities.

The Honours College comprises a broadening part and a deepening part and has a study load of 45 ECTS credit points besides the 180 ECTS credit points from your regular Bachelor programme.

Toelating en kosten


1 september 2020

aanmelding deadline : 1 juni 2020
wettelijk tarief : € 2143 (€1072 in het eerste jaar)
instellingstarief : € 8600
niet-EU/EER studenten : € 9500

1 september 2021

aanmelding deadline : 1 mei 2021
collegegeld nog niet bekend

toelaatbare profielen
VWO N&Ttoelaatbaar
VWO N&Gtoelaatbaar
VWO E&Mtoelaatbaar
VWO C&Mtoelaatbaar
hbo-pAdditional requirements English: Minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for no more than two components). Cambridge C1 Advanced or C2 Proficiency with a minimum score of 180.

Additional requirements English: Minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for no more than two components). Cambridge C1 Advanced or C2 Proficiency with a minimum score of 180. For more information on the LCET, refer to site of the language center.

estimated monthly costs

bron: Nibud
303kamerhuur in Groningenrond het landelijk gemiddelde
172collegegeldop basis van € 2060 per jaar
80studieboeken en -spullen
77uiterlijkkleding, kapper, schoenen
132vrije tijdstappen, uit eten, vakantie
42vervoernaast de OV-kaart

€ 1171totale maandelijkse uitgaven landelijk gemiddelde is € 1181
Hiernaast staat een overzicht van de gemiddelde kosten die een uitwonende student heeft. Niet iedere student heeft met iedere kostenpost te maken. Het totaalgemiddelde is dus niet gelijk aan de optelsom van alle kostenposten.

Bekijk ook de uitgebreide toelichting: wat kost studeren?

Studenten en studentenleven


191 studenten volgen deze opleiding
70% daarvan is vrouw
9 eerstejaars gestart in 2017
89% daarvan is vrouw
29331 studenten aan de Rijksuniversiteit Groningen
51% daarvan is vrouw
bron: StudieData


Commotie is the study association for all communication students in Groningen.They offer their members a wide range of both educational and social activities and want their members to get the most out of their student life. In-house days, workshops, lectures and congresses give a broad insight in the workfield and career possibilities of communication.
Social activities contain an annual trip abroad, monthly socials, parties and many other fun activities. These activities give members the opportunity to make new friends and meet new people. More info? Check the website.
The Marketing Association of the University of Groningen (MARUG) is the inter-departmental study association for students who are interested in marketing.
The MARUG acts as an intermediary between marketing theory and marketing practice and organises several career events and social activities during the year, such as a monthly social. At this moment, the MARUG has more than 1500 members from different fields of knowledge.

Op kamers in Groningen

55216studenten studerend
31914studenten woonachtig   
€ 303gemiddelde kamerprijs
kamer betaalbaarheid
21 m2gemiddelde kameroppervlak
kamer beschikbaarheid
bron: Nationale Studenten Enquête

aan het woord: studenten en docenten

Mattie Kamminga
Owner of Mattie Kamminga Tekst & Communicatie

After completing a Master's in Communication & Education, I was able to start immediately as a communications officer at Camerik Voorman Communicatie- en PR-adviseurs. My job involved supporting the communications advisor in implementing projects.That was anything from writing texts and collecting images to organizing press briefings and planning interviews. Every assignment was different. I really liked thinking up different ways to implement a communications assignment, but after two years it was time for something new.In 2016 I started my own communications and copywriting company...
I’m now responsible for a project from start to finish. I draw up the offers, complete the assignments and submit the invoices. It’s hard work, but I get a lot of freedom in return.I chose the Communication & Education track because the curriculum dovetailed closely with the Bachelor’s programme in Communication and Information Sciences. The teaching part of the Master’s particularly appealed to me. How can you teach people communication skills? That was the trigger for me to choose that Master’s programme. Nowadays I occasionally give writing training. My studies equipped me with the skills to be able to do so.

lees verder ...
Vera Stevens
Anything is possible in Groningen

I'm really interested in studying how you can communicate a message effectively through various channels and in various ways, so that the recipient understands it and can act upon it. I also really enjoy learning to apply the theoretical knowledge in real-life situations, for example in the first-year course unit Communication in Organizations.I moved to Groningen two years ago to live in student housing, and I love being able to make spontaneous plans to go out to eat with someone or play sports...
So you see, anything is possible in Groningen!

lees verder ...
Kayleigh Smilda
My dream is to become a spokesperson for a large company or perhaps something to do with the Middle East.

About KayleighMy name is Kayleigh Smilda and I am 21 years old. I am currently in my third year studying Communication and Information Studies and I am also following the Minor Middle-Eastern Studies, which I really like! I have been living in Groningen for two years now and besides studying, I love to dance and sing. As a job, I am teaching dance to children, which I absolutely love!Why Communication and Information Studies?Before I started studying CIS, I studied Communications at a university of applied sciences for a year. After I finished my propedeuse, I began studying CIS at the RUG...
However, I experienced the focus of the technical university as slightly too practical and I missed challenges within the program. On one of the open days, I learnt that CIS had much more of a focus on language and research than the technical university did, which really appealed to me. I also thought it was important to choose a course in which I could make good use of my qualities, and as I had always been good at writing and presenting, I thought it would be nice to further develop those skills during my studies.Read more about Kayleigh Smilda and why she chose to study CIS in Groningen!

Questions? Send Kayleigh an e-mail!

lees verder ...
Luise Leis
Communication and Information Sciences is an interdisciplinary study with aspects from fields such as marketing, linguistics and sociology

About LuiseHeya, my name is Luise, I am 22 years old and originally from Germany. I am currently going strong in my second year of Communication and Information Studies. Studying obviously takes up a good part of my time but not enough to make me miss out on the various great aspects of student life in Groningen. I am part of two improv comedy groups, I like being creative and trying out new sports at ACLO, and I love exploring the city, e.g. on walks. I also work next to my study, as part of the D-Team and as a babysitter...
The foundation for everything in the study however is language, which will reappear in almost everything you do and which I find very interesting as it shows just how quintessential the ways in which we communicate are for every aspect of life.Read more about Luise Leis and why she chose to study CIS in Groningen!

Questions? Send Luise an e-mail!

lees verder ...


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1/7 RUG
Communication and Information Studies
€ 303 gemiddelde kamerhuur
9 eerstejaars
88% vrouw
? uur contacttijd/week
100% Engelstalig
2/7 Radboud Universiteit
Communicatie- en Informatiewetenschappen
€ 315 gemiddelde kamerhuur
117 eerstejaars
70% vrouw
? uur contacttijd/week
100% Nederlandstalig
100% Engelstalig
3/7 Radboud Universiteit
International Business Communication
€ 315 gemiddelde kamerhuur
120 eerstejaars
?% vrouw
? uur contacttijd/week
100% Engelstalig
4/7 UU
Communicatie- en informatiewetenschappen
€ 336 gemiddelde kamerhuur
123 eerstejaars
?% vrouw
? uur contacttijd/week
100% Nederlandstalig
5/7 Tilburg University
Communicatie- en Informatiewetenschappen
€ 253 gemiddelde kamerhuur
? eerstejaars
NAN% vrouw
? uur contacttijd/week
40% Nederlandstalig
60% Engelstalig
6/7 Amsterdam VU
Communication and Information Studies
€ 424 gemiddelde kamerhuur
34 eerstejaars
85% vrouw
? uur contacttijd/week
100% Engelstalig
7/7 Amsterdam VU
Communicatie- en Informatiewetenschappen
€ 424 gemiddelde kamerhuur
68 eerstejaars
?% vrouw
? uur contacttijd/week
100% Nederlandstalig
disclaimer: bovenstaande cijfers en beoordelingen zijn aangeleverd door de opleidingen zelf. Wij kunnen de juistheid niet garanderen.

Kijk ook eens naar ..

Feiten en / studie in cijfers


bron: Nationale Studenten Enquete
algemeen oordeel4.03.9
De Nationale Studenten Enquete is het grootschalige onderzoek van de overheid onder studenten in Nederland naar de kwaliteit van opleidingen aan hogescholen en universiteiten.
In 2017 hebben meer dan 280.000 studenten hun oordeel gegeven over hun studie en instelling.

Communication and Information Studies aan de Rijksuniversiteit Groningen is beoordeeld door 79 respondenten. Gemiddeld waarderen ze de opleiding met 4.0 uit 5.

Na de studie

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Beroepsperspectief / arbeidsmarkt

As a graduate of Communication and Information Studies you are well prepared for a career in many different places. Thanks to your multidisciplinary research training in communication design, you will be perfectly capable of contributing to every organization or company that aims for successful communication. You can work in the communication department of (governmental) organizations, business communities, cultural organizations, non-profit organizations, and government or you can find a job a
current job market
bron: arbeidsmonitor
€ 2059gemiddeld bruto maandloon
61%kans op een vaste baan
19%kans op een voltijd baan
29%kans op een baan op niveau
49%spreekt van "goede aansluiting arbeidsmarkt"
64%is tevreden over de studiekeuze

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Potentiële beroepen

communications consultant
communications manager
communications officer
marketing manager
media advisor
press officer
web co-ordinator
bron: StudieData


Ask Your Question Here

please fill in this contact form, we will answer you as soon as possible.

Kayleigh Smilda

Student Ambassador

Luise Leis

Student Ambassador

Sjors van Ooij

study advisor

Drs. Aletta Westra-Hofstee

study advisor

Meer informatie?
Bezoek de website van deze opleiding.

open_in_newstudy website